From Big Ideas to Big Change

Foundations are committing more resources than ever before to communicating about their work and missions -- yet grantees continue to give funders low marks when it comes to fostering a clear understanding of what the foundation is trying to accomplish and where they fit in. To address this gap, Spitfire Strategies developed From Big Ideas to Big Change. This report examines how foundations communicate about their change strategies and offers advice for effectively engaging foundation staff, grantees and other audiences in communications efforts that succeed in turning a vision of change into reality.

Use the report and planning tool to:

  • Clarify how to consistently describe your foundation's change strategy to all important audiences.
  • Identify central concepts of your change strategy and determine the roles the foundation, grantees and others will play in order to communicate effectively about them.
  • Track communications progress at multiple levels to get feedback and make adjustments that will lead to greater impact.
  • Need more help? Spitfire Strategies will be happy to work with you to develop strategies for putting the best practices described in the report into action for your foundation. Click here to find out how.


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Spitfire Strategies is a communications firm that works solely with nonprofit and foundation clients to increase their capacity to create high-impact communications programs that support their goals and drive their social change missions. Spitfire also helps nonprofits strengthen their internal communications capacity through its training programs and communications tools. These include the Smart Chart™ Strategic Communications Planning Tool, Discovering the Activation Point™, and the Just Enough Planning Guide™. To learn more, visit www.SpitfireStrategies.com.

 
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From Big Ideas to Big Change
 
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Download the Planning Tool (PDF)
From Big Ideas to Big Change